Email Marketing Software
Design on-brand emails, send to the right segment and track every open and click — all tied to the same contact record as your sales.
Overview
Email marketing gives you a drag-and-drop builder, reusable templates and precise segmentation so campaigns look right and reach the right people. Send broadcasts or let journeys trigger emails automatically based on behaviour.
Opens, clicks, bounces and unsubscribes track back to each contact, feeding lead scores and giving sales real buying signals. Because it runs on the shared record, you segment on live CRM data and every send is part of the customer's history.
Explore Customer Relationship Management →- ✓ Drag-and-drop email builder
- ✓ Reusable on-brand templates
- ✓ Precise CRM-data segmentation
- ✓ Open, click and bounce tracking
- ✓ A/B testing on subject and content
- ✓ Opens and clicks feed lead scores
Everything Email Marketing gives you
Email builder
Design responsive, on-brand emails with a drag-and-drop editor and templates.
Live segmentation
Target contacts using real-time CRM fields, tags and behaviour.
Engagement analytics
Track opens, clicks, bounces and unsubscribes per campaign and contact.
A/B testing
Test subject lines and content to find the version that performs best.
Score integration
Opens and clicks add to lead scores so sales sees engaged contacts.
Consent handling
Respect opt-outs and consent basis automatically on every send.
How the agent works with Email Marketing
The Flow-Cognition Agent runs a real loop on your Email Marketing data — grounded in your records, governed and logged.
Sense
Reads opens, clicks, bounces and unsubscribes for each contact and campaign.
Decide
Suggests the segment, subject line and send time most likely to get a response.
Act
Drafts the email and schedules the send for your approval, with every step logged.
Five-tier model routing · field-level permissions · full audit trail. See the AI layer →
Live in four steps
Build
Design the email from a template or from scratch.
Segment
Choose the audience using live CRM data and tags.
Send
Broadcast now, schedule, or trigger from a journey.
Measure
Track opens and clicks that flow back to each contact.
Where teams put it to work
Marketing teams
Teams run newsletters and product campaigns to segmented lists and prove engagement with clear analytics.
Lead nurturing
Triggered emails educate leads over time, raising their score before sales reaches out.
Customer retention
Send existing customers updates and offers based on their deal history, tags and past engagement on the CRM record.
The payoff
On-brand every time
Templates keep campaigns consistent without design effort.
Relevant targeting
Live CRM segmentation reaches the right contacts, not everyone.
Actionable signals
Engagement feeds scoring so sales works warm contacts.
Compliant sending
Unsubscribes and consent preferences are applied automatically on every send.
Questions, answered
Yes. Because email runs on the shared record, you segment on live fields, tags, deal stage and behaviour, so audiences are always current.
Opens, clicks, bounces and unsubscribes are tracked per campaign and attached to each contact's timeline for full visibility.
Opens and clicks can add points to a contact's lead score, surfacing engaged people to sales automatically.
A/B testing lets you compare subject lines and content, then send the winning version to the rest of your audience.
Unsubscribes and consent preferences are stored on the contact and enforced on every send, so you stay compliant.
Related capabilities
Drip Marketing
Turn one-off emails into multi-step journeys that send the next message as each contact acts.
SMS Marketing
Pair email with DLT-compliant SMS for time-sensitive offers, reminders and OTPs on the same record.
Marketing Automation
The engine that triggers your emails from behaviour and score across every channel.
A/B Testing
Test subject lines and content, then roll the winning version out to the rest of the list.
Campaign Performance
See opens, clicks, leads and revenue for every email campaign in one report.
All of CRM
Explore the full CRM — leads, deals, contacts and more on one shared record.
See Email Marketing in your workflow
Start free, or get a guided walkthrough with our team — on the one platform that runs Customer Relationship Management and your whole business.