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CRM Suite — sales, marketing and support on one customer record

The lead marketing captures, sales closes and support serves is a single record that never gets re-keyed — so context travels with the customer from first touch to renewal.

Customer Relationship Management

Overview

Most companies run sales in one tool, marketing in another and support in a third, then spend their days reconciling the three. The CRM Suite collapses that into one system: lead capture and pipelines, campaigns and journeys, ticketing and collaboration — all reading and writing the same contact, company and deal.

That shared record is the whole point. A lead attributed by marketing, qualified and closed by sales, then onboarded and renewed by success and support carries its full history the entire way. The Flow-Cognition Agent works across every module — scoring leads, advancing deals and resolving tickets — inside the permissions you set.

Explore Customer Relationship Management →
  • ✓ Sales, marketing, support and success in one
  • ✓ One shared record, no re-keying at handoff
  • ✓ Full source-to-revenue attribution
  • ✓ AI working across every team
  • ✓ ISO 27001, DPDP, India data residency
  • ✓ From ₹999 per user on one platform
Capabilities

Everything CRM Suite gives you

Complete sales

Leads, deals, pipelines, quotes and forecasting for the full sales cycle on one timeline.

Marketing automation

Campaigns, drip journeys and attribution across email, SMS, WhatsApp, RCS, voice and push.

Support desk

Ticketing, SLAs, live chat, knowledge base and a customer portal to resolve and retain.

Unified record

Every team works the same contact, company, deal and case — one history, no duplicates.

AI across teams

The Flow-Cognition Agent scores, drafts and resolves throughout the suite, fully logged.

One platform

Runs alongside Custom Applications, communication and analytics — no integrations to maintain.

The lifecycle

One record, from first touch to renewal

1

Attract

Marketing captures and nurtures leads into pipeline, with full source attribution.

2

Convert

Sales works scored leads through deals and quotes to a signed close.

3

Support

The helpdesk resolves issues and keeps customers productive and happy.

4

Grow

Success renews and expands on the exact same record, nothing lost.

AI at work

How the agent works across the suite

The Flow-Cognition Agent runs a real loop on your CRM Suite data — grounded in your records, governed and logged.

Sense

Reads leads, deals, tickets and account health on the shared record.

Decide

Scores intent, flags at-risk deals and predicts churn against your rules.

Act

Drafts replies, routes leads and moves deals — every step logged.

Five-tier model routing · field-level permissions · full audit trail. See the AI layer →

Built on the platform

More than a CRM underneath

252 objects, 18 modules

The suite is built on the same object model as the rest of the platform, so CRM data extends into any custom app you need.

Connects to the whole business

Link CRM to Custom Applications, omnichannel communication and analytics — finance, inventory and channels share the same records.

Secure and compliant

ISO 27001 controls, DPDP-aligned consent and India data residency, with roles and audit trails built in.

Use cases

Where teams put it to work

Growing SMBs

Replace several disconnected tools with one suite where sales, marketing and support finally share data.

Revenue teams

Marketing, sales and success align on one record, so every handoff carries full context.

Multi-department operations

Run the whole customer lifecycle on one platform that also reaches into Custom Applications.

Why it matters

The payoff

One source of truth

Every team sees the same complete customer record.

Seamless handoffs

Context travels as a lead becomes a customer and beyond.

Lower tool sprawl

One suite replaces stitched-together point products.

AI throughout

The same agent works leads, deals and tickets across teams.

FAQ

Questions, answered

Sales automation, marketing automation, support and customer success: leads, deals, pipelines and quotes; campaigns, journeys and attribution; and ticketing, live chat, knowledge base and a portal — all on one record.

A lead attributed by marketing, closed by sales and served by support keeps its full history throughout, so no context is lost and nothing is re-entered at a handoff.

Yes. The Flow-Cognition Agent scores leads, advances deals and drafts and resolves tickets across sales, marketing, support and success, inside your field-level permissions and with a full audit trail.

The suite runs on the same platform as Custom Applications, communication and analytics, so CRM data connects to finance, inventory and channels without separate integrations.

CRM starts at ₹999 per user. Custom Applications and Support are priced separately, and Core HR is free — so you can start with CRM and extend onto the same platform as you grow.

See CRM Suite in your workflow

Start free, or get a guided walkthrough with our team — on the one platform that runs Customer Relationship Management and your whole business.